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MIMS
06-19-2011 10:45
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Al-Mahalliyya Integrated Marketing Solutions (MIMS) is a new breed of marketing consulting firm that works with responsible business owners, marketing executive teams and boards of directors. We assess where their marketing achievements are today. MIMS discusses and explore where they want to be tomorrow and in the future. We plan how they will get, well before their competition. Then we ensure execution and evaluate results. We bring a vital perspective to the marketing planning process: the customer’s point of view.
MIMS Vision
To become the leading and a “Reference” strategic marketing consulting centre provider within each local market we provide our professional marketing services to our valuable clients.
MIMS Mission
Through our extensive local experience and knowledge within each local market we serve, we have developed a marketing knowledge that reflects the local culture and believes. Our mission is to become the preferred strategic marketing communications partner with our valuable clients by delivering with passion effective and innovative marketing solutions that work
MIMS values
We strive to live by these guiding values in our relationship with every client:
Earn trust through honesty.
Anticipate and meet clients’ local cultural needs.
Treat others with respect, and expect it in return.
Value personal integrity more than profits.
Earn a fair profit to ensure the company’s ability to fulfill its mission with Continuous improvement.
MIMS Team
A team of professionals having earned a great global and local know how and experience in developing and executing marketing communications and branding strategies. We know the local culture and market dynamics by working closely with leading global and local marketers in the region.
Dear Business Leader,
Growth is success. Fast-growing businesses are more fun to work for, gain more market share, build more satisfied customers, and attract more investors.
Al-Mahalliyya Integrated Marketing Solutions (MIMS) is here to help your business grow.
Al-Mahalliyya (the Arabic translation of “Local”) name means a lot for us. In any organization, the customer is the controlling function while marketing is the integrated function. This is why, MIMS’s marketing philosophy is based on “Think Local & Global and Grow Local”.
Yes, today’s market cannot be managed and developed by “remote controlled” head offices located away from the “Local” marketplace. Marketers should be very close to its customers and understand very well their culture and buying/consumption habits and attitudes.
We want to be your strategic marketing partner that will work very closely with your marketing team to ensure the proper implementation of the marketing plan and to monitor and evaluate the results vs. objectives
MIMS’s marketing consultants knows very well the Saudi market dynamics and culture, the Saudi consumer’s habits and attitudes, as well as the principles of strategic marketing science and applications within the Saudi marketplace. We bring a vital perspective to the marketing planning process: the customer’s point of view.
To create a clear marketing vision, develop a growth marketing culture, establish knowledgeable marketing teams, developing a strategic marketing plan, raising the bar and setting marketing goals are all part of your role in marketing leadership. The MIMS’s team will maximize the value of this new culture.
MIMS’s team is committed to providing valued professional marketing consulting services to local and international companies in Saudi Arabia. Just a phone call to our office and our consultants are ready to meet with your marketing team.
We only have one mission… Everything we do will benefit our clients.
Looking forward to work together
Dr. Fahad A. AlTayash, CEO
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